Ep 030: Erica Stanford

Idea to execution in 3 weeks with Crypto Curry Club’s Erica Stanford

Founder of Crypto Curry Club, Erica Stanford, joins me as we discuss how she came up with the Crypto Curry Club idea, her spontaneity in booking an event that same night, and what she has gleaned from her journey so far.

In this episode we discuss:

00:37                  About Erica Stanford

03:05                   Erica talks about Ethereum

04:24                   The birth of the Crypto Curry Club idea

  • Erica on renting out an indian restaurant the same night she got the Crypto Curry Club idea. [07:11]
  • What was your next action after booking the Indian restaurant? [08:07]

09:50                   Did you have a good existing network to tap into to create the Crypto Curry Club events?

10:27                   Were the Crypto Curry Club events free?

11:18                   What people gain from Crypto Curry Club events

12:34                   What hasn’t gone so well in the course of the journey?

14:07                   Why do you think you didn’t focus on the commercials earlier?

18:10                   How do you think you could have grown the business quicker?

20:23                   Other habits, besides spontaneity, that helped Erica create Crypto Curry Club as it stands today

21:40                   In what areas have you had to improve to support the business?

Quick Juice Questions

23:52                   What most inspires you? And when and where are you most inspired?

“I love meeting new people and trying new things.”

24:33                   Which book has most inspired you and changed your thinking the most?

The Surrender Experiment by Michael Singer

How he’s lived his life is, “Just go with the flow.” I try and live my life like that. If someone offers an opportunity to me, even if I don’t see the benefit, if it feels good, I’ll just go with it.

In some cases it’s been quite time-consuming, but for the most part it’s worked out really well.”

27:29                  What’s the best piece of advice you’ve ever received and/or given?

“Stick with it.”

30:43                   If there’s one last bit of Executive Juice you can share for people who want to get to the top of their game, what would it be?

“Stick to one thing. Specialise and be super niche.”

Links Mentioned:

Books Mentioned:


  • “The goal in starting it [Crypto Curry Club] was I wanted to build a network and find out what other people were doing. And that wasn’t going to be possible at any other event. So, I figured, “If I’m running my own events, then I can choose who gets to come and get all the best people coming to me.”

Erica on booking a restaurant the same night she came up with the Crypto Curry Club idea

  • “It was a good idea. The worst thing that could have happened was that nobody showed and I had to embarrassingly call the restaurant to cancel. So there was no real risk.”
  • “I rented out an Indian restaurant that same night I thought of the idea and invited some leaders of blockchain companies and some senior people.”